Beyond China and Why You Need a Central Trademark/IP Hub  What we’re seeing as companies diversify beyond China In recent years, a large chunk of our work has been helping long-term and new China clients shift manufacturing and supply chains to other parts of Asia, as well as to Latin America and Europe. As they

Why Your China Software IP Strategy Is Probably Wrong (And How to Fix It) It started as a routine partnership. A fast-growing American software company needed a trusted partner in Shenzhen to manufacture its new IoT device. Eighteen months into the relationship, an email arrived with a link to a demo at a major tech

China Trademark Company Names: What Foreign Brands Must Know Before Filing Why a Chinese Name is Required for Your Trademark Filing in China If you file a trademark in China, you must provide a Chinese-language version of your company name for the application. China’s trademark registry maintains official records in Chinese, so the applicant’s name

China is a first-to-file trademark country, but filing first does not always end the analysis. This guide explains how trademark squatting affects companies that manufacture, source, sell, license, exhibit, or plan to enter China; what changes under China’s 2026 Trademark Law; and what to do if someone else has already filed your mark.

Inside the Trademark Mills: How Foreign Filing Abuses Are Undermining the U.S. Trademark System Earlier today, I received an unsolicited email from a Chinese IP firm—or someone claiming to be one. It's similar to other messages I’ve received over the years from so-called "firms." It read as follows: We are __________ Intellectual Property Co., Ltd.,

Who Should Own Your Trademarks? When launching a business, registering a trademark in the countries where you operate (including where you manufacture) is often, and wisely, one of the first steps you as an entrepreneur will take to protect your brand. But a deceptively simple question quickly arises: Who should own the trademark? You as

China Trademarks: The Goldilocks Principle of When to Register When it comes to China trademark registration, timing is everything. File too late, and someone else might beat you to your own brand. File too early, and you risk losing your trademark for non-use. Like Goldilocks, you need to get it just right. The Cautious Client:

Russia Non-Use Cancellation Actions Signal Risk for Foreign Trademark Holders in China Since Russia’s invasion of Ukraine in 2022, foreign trademark owners have faced an increasingly volatile and unpredictable intellectual property environment. Forced to navigate a spider's web of sanctions, corporate exits, and deteriorating diplomatic relations, many international brands scaled back or fully withdrew from

Navigating Trademark "Use" in China: Your Essential Guide The Cornerstone of Chinese IP Law: Understanding Trademark "Use" Navigating trademark law in China can be challenging, especially when it comes to understanding what counts as legitimate trademark "use." This guide will help you understand the key aspects of trademark use under Chinese law. It offers actionable