Illustration of the globe with arrows pointing from different regions to the U.S., featuring an American flag and the text, "Using Foreign Trademarks Filings for U.S. Strategy.

How a Foreign Trademark Application or Registration Can Help You in the United States: Section 44(d) and Section 44(e)

How a Foreign Trademark Application or Registration Can Help You in the United States A foreign trademark registration (and even a pending application) can materially strengthen and accelerate U.S. trademark strategy, not just for foreign businesses, but also for American ones that for one reason or another first filed for trademark protection abroad. For example,

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Registering a Trademark in Canada: What International Businesses Need to Know 

Registering a Trademark in Canada: What International Businesses Need to Know Canada is a first to file system for registration priority in the way that matters commercially. If you delay, someone else can file first and create leverage against your brand. Prior use can still matter in specific disputes, but it is a poor substitute

Two businesspeople in suits shake hands across a desk with documents, a clipboard, and a chart showing growth on the wall behind them, illustrating the process of negotiating trademark disputes.

Negotiating Trademark Disputes: Protecting Your Brand Without Burning Cash

Negotiating Trademark Disputes: Protecting Your Brand Without Burning Cash When Disputes Heat Up, Fighting Isn’t Always Smart When a trademark dispute heats up, most businesses reflexively escalate. A cease and desist letter arrives, someone feels accused, leadership gets protective, and the default becomes to fight. That instinct is emotionally satisfying and sometimes necessary, but it

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Trade Secrets and How to Protect Your Most Valuable Information

Trade Secrets and How Your Business Can Protect Its Most Valuable Information In today’s AI driven economy, trade secrets often represent a company’s core competitive advantage. Yet many businesses spend far more time and money protecting trademarks and patents than safeguarding the confidential information that actually drives revenue. Two recent federal disputes show how quickly

Illustration with the text "How to Protect the Value of your IP Portfolio," showing a shield, checkmark, briefcase, documents, and trademark and copyright symbols—key steps for monetizing your IP effectively.

Ten IP Monetization Mistakes That Quietly Destroy Global Trademark Portfolio Value

Ten IP Monetization Mistakes That Quietly Destroy Global Trademark Portfolio Value IP deals rarely fail because someone forgot to file a trademark. They fail because of small operational gaps that compound over time. The ten mistakes below directly erode valuation, licensing leverage, and your ability to survive diligence. Why IP Monetization Fails In Practice Deals

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Registering Trademarks in Vietnam: What You Need to Know

Registering a Trademark in Vietnam: What International Businesses Need to Know Vietnam has become a key manufacturing and consumer market in Asia, with a fast-growing middle class and an increasingly sophisticated legal framework for intellectual property. If you plan to manufacture, source, distribute, or sell in Vietnam, protecting your brand before you enter (or expand

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The Importance of Conducting Trademark Clearances

Though this post focuses on U.S. trademark clearance, the core principles apply globally because most trademark systems assess conflict risk similarly. Specific rules, procedures, and timelines vary by country. We flag the key international differences below. The Importance of Conducting Trademark Clearances When developing a new brand, teams rightly chase creativity—a name, logo, or slogan

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Registering a Trademark in Japan: What International Businesses Need to Know

Registering a Trademark in Japan: What International Businesses Need to Know Because Japan applies a strict first-to-file rule, opportunistic filers often racing to register brands before the rightful owners can act. If you don’t secure protection early, you risk rebranding, expensive buybacks, or losing the brand entirely. This guide walks you through every step of

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Registering a Trademark in India: What International Businesses Need to Know

Registering a Trademark in India: What International Businesses Need to Know India is one of the fastest-growing consumer markets in the world—and one of the most competitive. If you’re planning to manufacture, distribute, or sell in India, protecting your brand before you enter the market is essential. Without early trademark registration, you risk squatting, copycats,

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